Cancer Research UK - Wedding Favours
Cancer Research UK commissioned us to create a full image set for their wedding favours range, covering both flat lay and on-model photography. We managed the production end to end - from creative direction and styling through to shoot day - delivering a cohesive suite of imagery built to work across e-commerce, campaign materials and wider brand touchpoints.
Flat LaysWe built each flat lay around the products themselves - using colour, texture and styling to create scenes that felt considered without being overdone. The aim was to let the products lead, with everything else in the frame serving that purpose. The result is imagery that sits comfortably in a retail context while still feeling warm and occasion-appropriate.
On ModelFor the on-model work, we kept the approach clean and studio-based - focused on how the products sit and wear. Shot against a carefully chosen background with considered styling, the images show each pin and badge in context without overcomplicating the frame. The result is a set of shots that feel polished and commercial, while still holding the warmth of the wider campaign.
